Brand

The modern dolphin mark

A leaping dolphin, red above and blue below, divided by a white curve, with three white stars. Designed for the Democratic Republican Party in 2026. Never an emblem of the historical party of the 1790s.

Download the kit

Download everything (ZIP)

Primary markSVG · PNG

Horizontal lockupSVG · PNG

Horizontal lockup, reversedSVG · PNG

Stacked lockupSVG · PNG

Circle avatarSVG · PNG

Editorial badgeSVG · PNG

Left. Right. Forward. badgeSVG · PNG

Badge, reversedSVG · PNG

One color, blackSVG · PNG

One color, whiteSVG · PNG

Lockup, one colorSVG · PNG

Small-size cut (16 and 24 px)SVG

Color

The red and blue are sampled from the approved artwork. Themes may change the page, never the mark.

Dolphin red
#DF0117
From the approved icon. Decoration and the mark only.

Dolphin blue
#0043BD
From the approved icon. Links and actions.

Ink
#0B1633
Headings and body text.

Paper
#FFFFFF
Default page ground.

Muted
#4A5468
Secondary text.

Night
#0E1729
Dark grounds for the reversed mark.

Type

Headings: Libre Caslon Text. Interface and body: Inter. Both are licensed under the SIL Open Font License 1.1; the license files are in the kit.

Using the mark

Clear space: keep space around the mark equal to the height of one star on every side.
Minimum size: the full mark at 48 pixels or 12 mm wide. Below that, use the small-size cut, which removes the stars so the shape stays readable; it is labeled as an optical variant, not the master.
Grounds: the full-color mark on paper, white, or night navy. On photographs or busy grounds, use the one-color version.
Contrast: the one-color mark needs at least 3 to 1 contrast with its ground.
The line travels with the name: wherever "Democratic Republican Party" appears as a brand, "Leave left and right at the door." sits beside or under it where there is room.

Never

Never present the dolphin as a historical emblem, add a founding date to it, or style it as an official seal.
Never pair it with "National Committee", certification marks, or anything that imitates a party committee seal.
Never recolor the full-color mark, remove or move the stars on the master, stretch it, rotate it, or add effects.
Never use it to endorse a candidate, a party, or a campaign.

About the files

The master artwork is a raster image approved as final. The SVG files are a vector trace of it, measured against the original for shape and color; the trace and its fidelity record are included in the kit. Print PDFs are RGB; a printer's proof is needed before any CMYK or spot-color run.